Betsafe Review

betsafe-logoBetsafe has been established in 2006 and is one of the most popular betting sites in Europe. The brand started in Sweden, and it is part of the Betsson group which is one of the biggest betting companies in the world.

If you are looking for a solid sportsbook and casino site that has all the most important features that you need for your betting, then you should seriously consider Betsafe.

Since the company has a European focus, in addition to getting all the typical UK betting markets you will also get access to some sports that are generally not available on UK traditional betting sites. Betsafe has partnerships with several clubs in the Premier League, and this clearly shows punters that this betting site is serious about making an impact in the UK betting market.

Three main reasons to sign up to Betsafe

Modern and innovative brand
Top European betting company that can offer something different from traditional UK bookmakers
Stylish site, no-frills interface, very functional and loads fast

About Betsafe

Betsafe was launched back in 2006, and it is one of the most experienced betting sites in Europe. Even though they have only appeared in the UK in recent years, Betsafe is well known in Europe and the size of their brand can be perceived by the fact that in Britain they have sponsored some top teams and personalities like Manchester City, Connor McGregor, Saracens and others.

Betsafe is a Swedish brand and has been growing steadily mostly thanks to their sportsbook. In 2011 the Betsson group, which is a large European group owning a large number of brands across Europe, has decided to acquire Betsafe with the intention of increasing their market presence in the sportsbook area.

Betsson is the same size as Unibet, and they employ around 2000 people with offices that are in 7 different countries and 20 brands that have annual revenue of more than half a billion euros.

Betsafe is, therefore, an excellent brand that can benefit from financial stability and experience in the gaming area. This is the reason why here at BestBettingSites.Online we have decided to list Betsafe as they are trustable, good value, UK licensed and a reliable company: this even if the majority of UK punters might be unaware of yet.

Betsson has their main office in Stockholm, Sweden, but Betsafe is based in Malta and licensed under a subsidiary company of Betsson which is called Betsson Malta Ltd.

Design, Interface & Appearance

Betsafe DesignBetsafe has always had high contrast between the black background and the red menus and buttons. Lots of companies are continually changing the design, but not Betsafe that has found a functional and good looking way to keep everything relatively simple and straightforward for the user. Punters, after all, they are just keen to place a bet and Betsafe makes this very easy to do.

Everything you need can be reached directly from the homepage of the website and the same on mobile. Since the site is not overcrowded, the pages are loading really fast, and this is useful especially when you are out and about or if you want to place a quick in play bet.

Sports & Non-Sports Markets

betsafe_betting_marketsBetsafe have a huge amount of markets. Since it has a more European focus, you will find lots of markets that are not usually available at UK focused sites.

Market depth is also excellent as for example there are around 100 lines available on every top football matches. Particularly impressive is the live betting section where the range of bets available is there with the top in the industry.

If you like placing a bet on Olympics, Winter sports, eSports, novelty bets and specials, Betsafe it is an excellent choice as they have a particularly rich offer on those type of markets.

So if you are only betting on football, maybe you can find better options but if you are looking to bet on a different range of sports and markets, some of which outside the reach of traditional British bookmakers, then Betsafe will fit perfectly in your betting portfolio.

Odds Prices & General Value

Betsafe OddsBetsafe generally has decent odds, and in addition to that, they are also doing regular daily boosts that will deliver additional value. Since they have a massive range of sports and betting lines, Betsafe should be considered as you might not be able to find the same markets elsewhere. Having Betsafe in your betting portfolio will allow you to check with them before you place any bets just to see what it is available. You will realise that you will end up placing more bets than you would have anticipated with them.

Minimum & Maximum Bet And Payout

limitsBetsafe minimum bet is low, and it is across the board: £0.10. The maximum bet it is not defined, but the maximum payout limit is £100,000 for any bet. One annoying thing with Betsafe is that they don’t tell the maximum payout limits by sport.

If you are wagering on major sports like football than you can realistically expect to have the maximum payout limit. A good thing though is that, similar to many others betting sites, Betsafe will not allow you to bet more then you can win.

In addition to the £100k per bet cap, every customer is allowed to win up to £250,000 a day or £500,000 a week: those limits are high and only a few biggest betting sites can match them.

Live Betting, Live Streaming, Cash Out

Betsafe Live BettingBetting in play with Betsafe has several advantages. The first is the vast range of live markets available; the second is the speed and the functional interface; the third is the many live streams available across several sports.

In Scandinavian’s style, they have focused on function over form and provided everything a customer might need to get on with in play betting without wasting time.

Cash Out functionality is also available and in almost every market both pre and in play. Partial cash out though it is not currently available.

Mobile Betting

Betsafe MobileBetsafe mobile app or mobile site it is not much different from the desktop website. The simplicity of use and the no-frills approach has been completely transferred to the mobile device and for a good reason.

Speed is critical when we are out and about, and this is precisely what Betsafe has been focusing on in their mobile version. There aren’t anything too distracting or too many offers: it is straightforward to access the different markets and also the menu has been set up in a way that everything can be reached with just a few steps.

Colours have been chosen to deliver clarity of all the elements and Betsafe surely come up on top as they have high contrast interface: so even if you are out on a sunny day, you will see what you are doing which is not always the case with others betting apps.

Gaming & Casino

Betsafe CasinoAs mentioned Betsafe is part of the Betsson group, and this is very clear when we are looking at the others products in offers like the casino, live casino, poker and so on.

Virtual games are all of the excellent quality and are provided by around 10 top leading software developers companies. In total, you will be able to play with more than 1,000 titles.

So overall this is a quality betting site and if you also like to play other products will accommodate this need fantastically well.

Social Media

Betsafe is also active on Social media where they have 25,000 followers on Twitter (@Betsafe) and around 100,000 on Facebook. Despite updating their content with useful news, offers, etc. rather frequently they do not over-doing and seems to have spotted the right balance.

Unique Selling Point

The Unique Selling Point of Betsafe has to be the great balance of what they are able to offer. All in all, Betsafe do not offer anything that some other companies don’t, but their quality is that they are doing everything very well.

If you are a regular punter and looking for a reliable and good website which is easy to navigate, has an excellent number of in-play markets, good live streaming, high payout limits, gaming features, a wide range of European sports, then this is a betting site you surely want to consider. If you are just betting on traditional football, maybe this is not the betting company for you, but if you like to embrace the world of sports, you should give Betsafe a fair chance.

Payment Options & Banking

Credit CardsBetsafe is a European focused betting site, and for this reason, they do offer the opportunity to bet with several currencies and also the site is translated into different languages. Once you have decided the currency, you won’t be able to change it later on.

Deposit Options

Betsafe minimum deposit is just £10 for all the different payments methods. The maximum is £10,000 if you use credit/debit card while it is £45,000 on e-Wallets like Skrill/Neteller and £250 on PaySafeCard. All those are transactional limits so you can do multiple transactions if you want to increase those. There are no fees on any of the methods and also the deposits are instant.

Withdrawal Options

You can make withdrawals using the same method you have used to deposit apart from PaySafeCard. The minimum withdrawal is £20 except from PayPal which is £10. Maximum withdrawals are £100,000 for bank transfer and £1,000 on a credit/debit card. Similarly to the above, those are transactional limits and you can make multiple withdrawals.

All payments are processed within 24 hours which means you can receive your money on e-Wallet after one day while card and bank transactions will take between 3 and 6 days.

Customer Service & Support

Betsafe have an excellent customer service which is available 24/7 and has agents that are friendly and well prepared. Betsafe customer services are all run in-house as the brand wants to ensure continued quality. Responses are nearly immediate on live chat while emails answers are normally in one hour and phone is immediate as well.

Responsible & Safe Gambling

Gambling CommissionBetsafe has a full UK Gambling Commission license, and as such, they do take gambling responsibly very seriously. This brand, therefore, provides a vast array of tools so that customers can manage their betting activity responsibly.

Licence Information

The BML Group has several licenses across Europe. In the UK the license number is 39579.

Betsafe Contacts

BML Group Limited
Ta’ Xbiex Seafront, Ta’ Xbiex, XBX 1027, Malta

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T&Cs Apply to Welcome Offer, New Customers Only (18+).


FREE BETS (18+, T&C's Apply, Gamble Responsibly)
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Huge Amounts of Live Markets On BetSafe