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What to Consider When Choosing UK Sports Betting Sites

When you are looking to select a UK sports betting site, there are several things to consider. In this article, we will take you through so that you can sign up only to the best UK sports betting and have a great gambling experience from the start. If you want to take a look at all the best new betting sites feel free to visit our dedicated section.

The first thing to consider if you are new to betting is what are the best offers you can take advantage of. There are many out there and all the best UK sports betting sites are offering some attractive ones. Although betting offers are great to get you going, don’t forget that there are terms and conditions linked to every betting offer. Also, to register with a betting site, you have to be 18+ years of age.

What betting site is the best in the UK?

In this article, we will focus on what are the best betting sites for UK customers, rather than looking at what are the free bets available. Having said that, we have listed below what are the best offers. Our team have reviewed and tested them to ensure our readers will only get the best possible value.

UK FREE BETS OFFERS (18+, T&C's Apply, Gamble Responsibly)
BET £10 GET £30 FREE
888 sport 1 - UK Sports Betting
New customers only – Minimum deposit of £10 using deposit code 30F - A qualifying bet is a ‘real money’ stake of at least £10 placed on any sports market - Minimum odds of 1/2 (1.5) - Free bets credited upon qualifying bet settlement and expire after 7 days - Free bet stakes not included in returns - Deposit balance is available for withdrawal at any time. General deposit method & withdrawal restrictions apply
william hill 1 - UK Sports Betting
New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days. T&C's Apply, 18+ Only
BET £5, GET £20 FREE
Ladbrokes - UK Sports Betting
18+ New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.
Coral - UK Sports Betting
18+. UK+IRE only. Min first bet £5 at odds 1/2 or more. Tote and Pool excluded. Must be placed within 14 days of account reg. £20 credited as 4 x £5 free bets. Not valid with Cash Out. Free bet valid for 4 days. Free bet stake not returned. T&C's Apply, begambleaware.org
betvictor 1 - UK Sports Betting
New Customers Only. Deposit via credit/debit card and bet £5 @ odds 2.0+ within 7 days of registering; Cashed out bets excluded. Get 2x £10 free bets, valid for set types @ odds 2.0+ & a £20 casino bonus, wagered 40x to withdraw; Bonuses expire in 7 days; Geographic restrictions apply; T&C’s Apply, 18+ | begambleaware.org | Please gamble responsibly
betway 1 - UK Sports Betting
New UK & Ireland customers only. Min Deposit: £10. First deposit matched up to £30. 1 x wagering at odds of 1.75+ to unlock Free Bet. Credit Card, Debit Card & PayPal deposits only. Terms Apply | 18+
SportNation - UK Sports Betting
New customers only. Valid once per customer. Cash released in £5 instalments per £100 qualifying turnover. 30 days from reg to fulfil offer. min qualifying odds 1.6, Skrill deposits excluded. 18+ only. BeGambleAware
betfred 1 - UK Sports Betting
18+, UK & NI only. Promo code 'SPORTS60'. 1st sports bet of £10+ in one transaction, settled in 60 days. Odds evens (2.0)+. £30 free bet paid within 48 hours of bet settlement, 7-day expiry. Payment restrictions apply. SMS validation may be required. Game restrictions apply. Max 30 Free Spins on selected games. 7 day expiry. Full T&Cs apply.
NetBet - UK Sports Betting
18+ / customers will be awarded £15 in free bets and £15 in free spins for casino and vegas new customers only / freebets valid for 3 days free spins valid for 7 days T&C's Apply
BET £20, GET £40 FREE
unibet 1 - UK Sports Betting
New customers only. Minimum deposit £10. Free bets credited, regardless of first bet outcome (win/loss), once £20+ qualifying sportsbook bet has been placed. Free bet available for use on any market. Horse racing is excluded from offer. Cashed out bets will cancel the offer. First qualifying bet only. Free bet offer will expire after 30 days. £20 Casino bonus credited next working day from first deposit and has 35x wagering requirement. 18+. UKresidents only. T&Cs Apply. Begambleaware.org
betfair 1 - UK Sports Betting
New customer offer. Place 5 x £10 or more bets to receive £20 in free bets. Repeat up to 5 times to receive maximum £100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs apply.
paddy power 1 - UK Sports Betting
Risk Free 20: New customers only, limited to one per person. If you’ve previously had a Paddy Power account, you will not qualify for the offer. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using Cards or Paypal will qualify for this promotion. T&Cs apply. Paddy's Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply.
betsafe 1 - UK Sports Betting
Huge Amounts of Live Markets On BetSafe

What is the best UK betting app?

Nowadays, every top UK sports betting sites have to have excellent products to allow betting on the go. We have carried out a full review of all the best UK betting apps, and we can confirm the result below.

William Hill app: our best mobile app

William Hill app is entirely free of charge and can be downloaded on both iPhone and Android phones in addition to tablets. You can also download this app from the William Hill betting site. This is the second most popular sports betting app in the UK and it is not surprising considering the quality of the product.

With the William Hill app you will be able to bet on all markets. In addition to that, you will also have access to other products like casino, bingo and games. Everything has been studied to make it as easy as possible for the customers to navigate and find whatever they are looking for. Overall the app looks great and it is direct and fast, which is very important when visiting through a mobile phone.

UK Sports Betting Sites Deposit Bonuses

Lots of UK sports betting sites are offering deposit bonuses when you first sign up with them. Depending on the betting site the bonus might display in a percentage format. A very popular first deposit bonus is 100% bonus up to a certain amount. This means that if you deposit £20 you will get £20 free.

Different betting sites have different deposit bonus offers. For this reason, make sure you check our bonus list to find out which one is better suited to you. In rare cases, to redeem a bonus you would have to enter a promotional code when you sign up to a betting site. If this is the case, you will find the promo code on our website next to the bookmaker offer in question. Always remember to read terms and conditions as those will provide all the info you need to make the most of the promotion.

Compare UK Betting Websites Prices
Another critical thing to check when signing up to a new betting site is how competitive the odds are. Since different bookmakers will be more competitive in different markets, we suggest you compare the odds of the sport or sports you are planning to bet more frequently.

UK Betting Sites With Tipping Services

Since the competition in the UK betting industry is fierce, betting sites are forced to offer more services to stay competitive and continue to attract players. The best UK betting sites are offering some excellent free services that can add value to your bets. For instance, you will be able to access free stats and tips. Those services will help you make more educated decisions when betting.

Although those services are excellent, do not entirely rely on those tips and make sure you have checked what the quality of the tipsters is and also their past records. Some of the questions you will want to ask yourself are: do those tipsters also write for other authoritative websites? How many people are following them on social media? How good were their performances in the past?

Different Types of Betting Formats

Another important thing to consider when selecting the best UK sports betting site is how big is the range of betting markets. Some betting sites will be mostly focused on some sports while others will be on others. Generally, the most betting markets you have the better it is. Also, consider how many different types of bets are available. The best UK betting sites, for instance, are offering 100+ different bet types for every single football game.

If you like to bet on funny and unusual aspects of a sporting event, look out for ‘special’ markets. As always, some betting sites do a better job then others in this respect. If you are keen on special and novelty bets it is worth comparing them before going ahead.

In-Play Services at Top UK Sports Betting Sites

More and more people like to bet on their mobile devices or tablets while on the go. Punters also love to wager while an event is unfolding. If you are particularly good in ‘reading’ how things could pan-out while watching a game, you can get very valuable odds with in-play betting.

The best UK sports betting sites are offering great opportunities to bet live. Some will even live stream sporting events on an ongoing basis. If you are interested in live betting, make sure you visit the ‘In-Play’ wagering section of the different bookies to find out what is the ones that have most in play betting opportunities and better navigation.

Bookies with a Mobile App

Betting on mobile and tablets is very popular nowadays. The biggest UK Sports betting sites all have apps which mirror the desktop version of their websites. You should be able to search for those apps by looking at Google Play and App Store even before signing up with the betting site. In addition to that, most bookmakers will also have a direct link to their mobile app page from their homepage. If you are keen on betting on the go, make sure you compare the different apps to find the ones that better suit your style.